AGROWORLD
Keywords:
Marketing, profit, producers, quality, deliverAbstract
Marketing is one of the most important factors in determining the success of any product farming enterprise. Deter-mining the most marketable crops for production to deciding how to best deliver quality produce to the consumers at a profit. Terminal markets are assembly and distribution centers located in popular areas. They encounter problems in meeting volume, timing, containers, delivery schedules, marketing experience and product quality. Although terminal market buyers do some business with small firms, many have tended to bypass these firms in favor of large producers located in established product producing areas. Prices are based on current retail market prices, so they can fluctuate widely over time. Producers must provide transportation to the terminal market for their produce. Producers must deliver produce to terminal markets in relatively large quantities. So the existing problems are solved by Current market information is usually available at terminal markets. Prices should be comfort for both producers and buyers . Growers have opportunities to contact many potential buyers. Growers may sell large quantities fairly quickly. Finally the effective communication will be made between former and consumer.